Privacy Policy

At RideCharm (“we”, “us”, or “our”), we value your trust as much as we value the performance of our premium equestrian equipment. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website ridecharm.com (the “Site”). Please read this policy carefully—by accessing our Site, you agree to the terms outlined below.

1. Information We Collect

Just as we carefully select materials for our therapeutic saddle pads and custom bits, we only collect necessary information to provide you with exceptional service:

Personal Information

• Order Details: Name, shipping address, email, phone number, and payment information when purchasing competition gear or stable supplies
• Account Information: Username, password (encrypted), and preferences for registered users
• Communication Records: Correspondence with our rider-trained support team

Technical Data

• Device Information: IP address, browser type, and operating system
• Usage Data: Pages visited, time spent, and items viewed (similar to how we track inventory for high-demand dressage girths)

Payment Information

Processed securely through PCI-DSS compliant gateways. We never store complete payment details on our servers.

2. How We Use Your Information

We apply the same precision to data usage as we do to crafting our competition-grade equipment:

• Process orders for saddle pads, bits, and other equestrian gear with military-grade encryption
• Provide real-time inventory updates and order confirmations
• Improve our Site’s performance (like optimizing our therapeutic saddle pads)
• Send service-related communications and security alerts
• Prevent fraud with 24/7 monitoring systems
• Comply with legal obligations (duty/tax calculations for international shipments)

3. Data Sharing & Disclosure

We treat your data with the same confidentiality as we do custom bit specifications:

• Service Providers: Trusted partners for payment processing, shipping, and IT services
• Legal Requirements: When necessary to comply with laws or protect rights
• Business Transfers: In connection with mergers or acquisitions

We never sell your personal information.

4. International Data Transfers

For our global customers (excluding certain Asian regions), data may be transferred to and processed in the United States. We ensure adequate protections are in place.

5. Data Security

We protect your data with the same rigor as we design our performance saddle pads:

• 256-bit SSL encryption for all transactions
• Regular security audits and vulnerability testing
• Limited access to personal data
• Secure payment processing with zero data storage

6. Your Rights

You have control over your information, just as you have control over your equestrian equipment:

• Access, correct, or delete your personal data
• Object to or restrict processing
• Withdraw consent (where applicable)
• Data portability for certain information

Contact [email protected] with “Privacy Request” in the subject line.

7. Cookies & Tracking Technologies

We use these technologies as precisely as we measure our girth covers:

• Essential Cookies: For site functionality and secure checkout
• Analytics Cookies: To improve performance (like optimizing our fly spray inventory)
• Marketing Cookies: For relevant product recommendations

Manage preferences through your browser settings or our cookie consent tool.

8. Children’s Privacy

Our Site is not designed for riders under 16. We do not knowingly collect children’s data.

9. Policy Updates

We may update this policy as we innovate our product line. Significant changes will be notified.